News - 5 December 2024

7 Data Discrepancies Between GA4 and Shopify

Have you ever felt like your Shopify and GA4 are speaking different languages? Meaning, that you are tracking Shopify sales in GA4 but the numbers don’t perfectly match in the reports.  The connection between Google Analytics and Shopify often resembles a puzzle, with pieces that don’t align for a data match. Don’t worry, It’s difficult […]

The post 7 Data Discrepancies Between GA4 and Shopify appeared first on Analytico.